Will YOU Be The Next Photographer Who Discovers The
Secrets Of Having A Successful Website?
Dear Friend,
Some get it. Some don’t. You see, some people understand the
power of the Internet. They understand a website can reach out beyond
your
local market, and bring you in business from anywhere in the world.
No matter
what type of photography you love; no matter how much business you
desire. A strong online presence can build your business like no
other marketing
tool.
I’ve been online for over 14 years. I started as a young photographer
myself, accepting any businesses that walked through my doors. I needed
the money – why would I turn down a few dollars? It didn’t
matter if I had never photographed a certain style before; I was
willing to try anything for the chance at a few extra dollars
to pay my bills.
Then I discovered a secret; a secret I’m going to share
with you in just a few minutes. A secret that doubled, even tripled
my
business
year after year. A secret that allowed me to take in fewer clients,
yet make more money. A secret that allowed me to pre-select my
clients, instead
of begging them to choose me.
Very early on, I knew the Internet was going to be a powerful
marketing tool. In fact I was so sure, we began developing our
first website
in 1993. Because the Internet was so new, we tried everything.
We played
with design. We added graphics and images. And we tried marketing
and optimizing our website before marketing and optimizing were
even considered
a science. We were true pioneers in the online world.
Want to know something else?
I learned early on the difference between a successful website
and an unsuccessful one. Really, it doesn’t take too
much to figure out.
A successful site makes money.
An
unsuccessful site doesn’t.
Simple, right?
Yet why are there still thousands (maybe even millions)
of designers out there today, selling millions of dollars of web design
services
to photographers that will never bring in any business?
I ponder that question all the time.
I continually meet photographers that are
happy with their bells and whistles – the stuff that makes a
site fancy and beautiful, but just doesn’t bring in the leads
or the profit – until
I start questioning them on how much money their website
is making them.
Then the blank stares begin. And you can
see the thoughts beginning to form.
That’s why I’ve decided to make the whole
process easy and provide you with the steps that will give you everything
you
need for
a complete website.
You see I enjoy helping photographers just
like yourself. I talk with small business owners every day. I love helping
them
through
marketing
strategies and developing Internet approaches. I love
working together with a client, developing a dynamic web
presence
and watching them
succeed. Frankly, it makes my day to help other people
succeed. And I’d
love for you to be my next success story.
Our approach is different.
We approach web design differently from most web designers.
In fact, if you’ve ever had a site created before,
you’ll be
pleasantly surprised at how differently we design our
sites.
We start out by finding out whom your target
customer is. Then we discover what type of services you offer.
We determine
your
marketing strategies,
and build your site accordingly.
Your website will become a part of your marketing
arsenal, not just a tool that sits around gathering
dust like
an old brochure.
Your
website is meant to grow and function with you 24
hours a day, 7 days of the
week. It’s your sales team, and it needs to
sell just like a valued member of that team.
When we design your site, you’ll have the start of an online marketing
tool that will help you bring in the traffic, and ultimate the leads
that will make you money. While we can’t make
any guarantees on exact numbers, we do guarantee that
you will love your site and
it will
be more receptive for inclusion on the search engines.
So where do we start? Why should you invest more of
your
hard earned cash on another web design?
We understand that every website has two parts: the
part your customers and prospects will view when they
visit
you, and
the part the search
engines will use to rank you.
Most web designers focus exclusively on the graphics – the
part you will show your clients and prospects. This
is important; but what
if you want people to find you searching online?
All of our designs are created to make sure both pieces
are working together. In fact, we will help you:
-
Design a site the search engines love!
-
Understand the one thing photographers LOVE and search engines HATE!
-
Discover why photographs (hundreds of them) can be your new best friend!
-
Use the right copy to reach your perfect customer!
-
Create one simple tool that will allow you to add unlimited photographs
to your site – for the life of your
site!
-
Understand how to use your site as a marketing tool, not just an online
brochure!
Keep in mind that everyone has to start out with a basic site. It’s
your starting point.
But what you do with it from there is what will set you apart from
your competition. Our sites are created to provide you with the optimal
starting point. You’ll receive:
-
A custom design that incorporates your colors, your logo, and your
style.
-
A web presence with up to 10 pages.
-
Navigation that is clean, simple,
interactive and allows room for growth.
-
Search engine programming to allow your site maximum possibilities
for Internet marketing.
Because we understand marketing, your site will have all the tools
necessary to move your business into the information age. We understand
what customers and prospects are looking for online, and we’ll
put your website on the right track.
After all, what good is
a beautiful site
if its not
bringing in leads – and
money!
Order
website only 
Once your site is
built, you’ll
have the look and
feel of a professional
site. What about the
copy?
So many business owners
don’t realize the
life of their business
depends on the copy
they write. So they trudge along writing everything
themselves. Then sit back and wonder why things just don’t
work.
Does that sound like
you? Have you ever
squeezed
a few words
out, thrown
them
into a word document
with
a photograph
you downloaded
from the
Internet, printed
it on your color copier
and
called it
a brochure?
I’ve seen many brochures like that. And most of them just don’t
make the grade when
it comes to sales.
They may produce a
few sales. But nothing
like
they could with a
professional design.
A professional copywriter
knows how to reach
your reader, speak
to them
in their
language,
and motivate
them to
buy from you.
How do
they know?
They study. They’re
in the business. They
make it their business
to know.
And how do I know?
Because I’ve
been writing for years!
I started writing
my own copy for my
websites back
in the
early 1990’s.
I tweaked the information. I wrote from the heart. And gradually I learned
what worked and what didn’t. There is a difference writing for
traditional marketing methods, and writing for the Internet. I’ve
learned from the best,
and tested my work
over and over again.
Order
professional copywriting only 
While I know that
heavy graphics and
Flash sites
don’t work
well for online marketing,
I also realize that
photographers love
the look
and feel of a moving
gallery.
So I went in search
of the perfect tool
that
would give
me the best
of both worlds.
Our online gallery
makes adding images
easy. In
fact, you
can easily add
an unlimited number
of galleries
to our program,
each with an unlimited
number of images.
Our program gives
you a control
panel
that makes uploading
images
a few second process.
Whether you want
to create one
gallery with hundreds
of images,
or create
a dozen galleries
with dozens of
images each, you
have the control
to
do so.
Order
Gallery only 
While each piece we
offer is an incredible
value,
if you put the
three pieces
together, you’ll have a wealth of information and services
at your fingertips. Not only will you have a dynamic website, you’ll
also have motivating
copy ready to generate
leads, and a gallery
ready for you to place
images online easily
anytime, night or
day.
So, are you ready
to move your website
into a new
dimension? Are you
ready to create success
online?
Then I can’t
wait to start working
with you!
By now you may be
asking yourself, “how
much?”
I know you’ve probably spent $1,000, $5,000 or even $10,000 +
on your current web design. And that’s
been sitting out there
doing nothing for
months on end.
And if you’ve
ever worked with a
copywriter to write
for your business,
you know those
fees can range anywhere
from a few hundred
to a few thousand
dollars.
With that in mind,
how much would you
invest
in a marketing
tool
that could
bring in thousands
of dollars
to your
business over
the next year?
I’m in this
because I love what
I do. It gives me
great pleasure to
help other photographers.
I love being the Get
Known expert,
and look forward to
helping build as many
small businesses as
possible. So I keep
my prices at the lowest
possible cost. Yet
I
too have
to
make money to stay
in business.
If you purchased each
of the above three
services individually,
you
would spend
$1750. But for
a limited time, I’m offering you a
special price when you purchase the combined three services together.
That means you’ll get the basic web design, full copywriting for
your design, and the online gallery specifically designed for your business – all
for the low price
of $1600.
Order
three services together 
(Save $150 by ordering
the three services
together)
I’m not sure how long I’ll
keep it this low;
it all depends on
how popular it is.
You see, we enjoy
keeping our staff
small. So,
as our schedule fills
up, we'll begin making
changes to this offer.
So if you are really serious, act
now or it may be too late!
I’m looking forward to working
with you!
Sincerely,

Lori Osterberg
The Photographers Web Designer & Internet Marketing Strategist
P.S. If you’re still debating about your website, think for
a moment how much your website is costing you. How much was your designer?
How much is your monthly hosting fee? How much for your “extras”,
you know the shopping cart fee, the autoresponder fee, the newsletter
fee, etc.? Can any business REALLY survive if every marketing tool
they use COSTS them this much per month?
P.P.S. Because of the extremely personalized attention
and time commitment involved, we can only work with a few photographers
at a time. The
sooner you commit, the quicker we’ll get your website
up and running.
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